Where to shop legitimately chic mummy-and-me outfits

Before becoming a parent, you might find mummy-and-me outfits a little cringe. But there’s something about being a mum that means you’ll actively want to dress similar to your little one, especially as the years in which they are amenable to being styled by you are limited. As the old saying goes: the days are long, but the years are short.

Luckily, the high street got the memo, and there are plenty of great stores that offer adorable cute mummy-and-me outfits for adults and kids, guaranteed to get you a lot of love on the ‘gram. There are even high-end boutiques, like Dôen and Needle & Thread, who make gorgeous occasionwear so that you can twin with your mini-me on special occasions, too, whether that’s a wedding or a family photoshoot. And if dad, the dog, or your uncle are feeling left out, fear not – some shops can cater to the whole family…

The best places to shop cute mummy-and-me outfits at a glance:

H&M doesn’t have exact matches for mother and child, but they do have a lot of fun coordinating styles. Think graphic sweatshirts for your trip to Disney or brightly coloured sweaters that’ll ensure you both stand out in a crowd. (Key for more than just style points when you have little ones.) And you just know you can count on H&M for styles that won’t set you back too much.

• Shipping: Free shipping over £30
• Return policy: Within 30 days, excluding delivery fee
• Pros: Trendy; affordable
• Cons: Limited matching options

Save when you shop for matching mommy-and-me outfits with these H&M promo codes.

Mickey Mouse kids T-shirt

The classic British label is full of playful and vibrant tees, sweaters, leggings, rompers, and even bathing suits—whatever your little one needs to stock their wardrobe. And lucky for those on the hunt for a mother-daughter style, the brand stocks some great options. Though they’re admittedly more directed towards siblings, you will find a few choices for the leaders of the pack in the proverbial racks.

• Return policy: Within 90 days
• Shipping: Free for orders over £50
• Pros: Uniquely colourful options; all kinds of wardrobe staples
• Cons: Limited adult styles for family outfits

Save when you shop for matching mommy-and-me outfits with these Boden promo codes.

Mango has long been a high street favourite thanks to its designer-inspired collections. The same approach has been taken when it comes to its kidswear, which expertly taps into current trends, while also feeling timeless and classic. With something for every aesthetic – whether you and your mini-me are into cottage-core or quiet luxury – you’re guaranteed to find sweet matching pieces for everyday.