At $40 for a one-ounce tube, Tula’s Radiant Skin serum skin tint is decently pricey. However, the stuff is worth its weight in gold, IMO, and a little goes a long way. I haven’t noticed major results (yet) in terms of brightening, but ever since my sample arrived about a month ago, I’ve been reaching for it non-stop just because I love how it looks and feels on my skin. Even though it’s not a direct substitute for sunscreen (especially if you’re using retinol or chemical exfoliants), it’s an easy, cute way to make SPF a regular habit. (On that note, a friendly reminder that sunscreen isn’t just for June through August; SPF is important year-round, and this hydrating tint makes it ideal for any weather.) As we enter the cooler (and drier) months of the year, I know it’ll continue to be a beauty MVP.