If you were wondering whether we’re over The Bob yet, we’re not. The classic hairstyle has had almost 7 billion hits on TikTok, and for 2024, bob haircuts will still be leading the trends and recruiting more disciples. Why? The cropped-length feels fresh, stylish, practical, groomed and a little bit audacious all at the same time. That’s why it continues to be a classic – and a hit amongst tastemakers like Hailey Bieber, Ciara, Lori Harvey and Elsa Hosk.
Of course, this one style offers an umbrella for different versions of the chop, whether you want to go shorter, bouncier or lean into nostalgia. So heading into 2024, which bobs will be on top? Lucky for us, Ripe Hair & Beauty crunched the numbers using Google search volume data to discover which renditions have seen the biggest growth year on year. These are set to be the biggest 2024 bob haircuts…
The bubble bob
We flagged the “bubble bob” as an up-and-comer in early 2023, and now searches for the cut are exploding with 1,300% growth. Airy, floaty and seriously swooshable, like its name suggests, the cut takes its inspiration from bubbles. Of course, the finished shape is bubble-like also, with ends that curve under the chin for a more rounded look.
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The micro bob
Chops are getting shorter and short – which is especially evident with the rise of the micro bob, which has seen searches rise by 243%. Rather than sweeping shoulders or jaws, the cut sits right along the cheekbone.
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The box bob
A modern take on the most classic bob shape, the box bob is a box-shaped chop cut with blunt ends, clean lines and no layers or graduation of any kind. It’s short, sharp and sleek. Favoured by the likes of Hailey Bieber and Elsa Hosk, searches for the cut have risen by 120% in the last 12 months.