Home Fashion All the cool girls are wearing this nostalgic luxury French label (again)

All the cool girls are wearing this nostalgic luxury French label (again)

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All the cool girls are wearing this nostalgic luxury French label (again)

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Most fashion fans will have heard of the boho renaissance by now. Wide-leg jeans, floaty dresses and ruffled blouses are currently taking centre stage in most high-street collections, thanks in large part to the ongoing Chloé effect. However, there is also a slight style change afoot right now, as the romantic aesthetic gains a little edge—and we find ourselves increasingly stepping back into the iconic era of indie sleaze. Think: the Olsen twins, Nicole Richie, and Lindsay Lohan circa 2010 as key inspiration—which, in turn, has re-sparked an interest in the lesser-known French luxury label that combines the two styles just perfectly: Isabel Marant.

If you’ve scrolled through social media in the past two months, you’ve likely seen cool girls from across the globe decked out in fringed jackets, slouchy suede boots and/or bandana scarf-style tops that wouldn’t look out of place at Coachella—all of which are core tenets of the Isabel Marant aesthetic. In the past few months alone, some of the most notable celebrity style moments have also come courtesy of the label: we’re talking Bella Hadid’s leather micro-shorts, Addison Rae’s sheer sequin aquamarine dress, Kate Moss’ studded boots and Suki Waterhouse’s shearling coat, to name but a few.

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