It’s the era of “aesthetics”. The year kicked off with the “vanilla girl”, summer was all about the “strawberry girl” and now the “cosy girl” is here to take autumn.
Of course, there’s been much debate around whether we need such prescriptive trends, but on the other hand, isn’t fashion and beauty supposed to be about experimenting with your look and inhabiting different versions of you?
As aesthetics go, the blueprint for cosy girls is very loose, but the vibe is seriously snug, so here’s what you need to know about Cosy Girl Autumn.
What is a cosy girl?
If you’re excited by the prospect of chunky knits, pumpkin spiced lattes and warm autumn colour palettes, congrats, you’re a cosy girl. The matching aesthetic offers an opportunity to lean into that snuggly autumn vibe, which means playing up cosy tones and textures. Cardigans, cashmere and corduroy are all very much on the agenda. As are caramel, camel, cafe au lait, mocha and toffee tones.
What is cosy girl beauty?
Translated across to our beauty routine, the same rules apply. With cosy texture and tones applied across skin, lips and eyes. “As we step into fall, I’m excited to see the emergence of cosy beauty trends featuring shades of cinnamon, caramel, and deep chocolates,” confirmed top celebrity makeup artist, Ash K Holm, who counts Kim Kardashian, Megan Fox and Shay Mitchell as clients.
As for textures, we’ll see super-soft cashmere finishes replacing the mega-sheeny skin that trended throughout summer. “Autumn will see soft focused skin,” says leading celebrity makeup artist, Nikki Wolff, who works with the likes of Hailey Bieber, Bella Hadid and Yara Shahidi. “This means blurred, perfected complexions and mattified finishes,” she says. “Forget the super intense glow of summer skin, Autumn will be about a wearable and flattering soft finish for our complexions.”
Here’s some of the ways you can tap into your cosy girl beauty era…
Mattified skin
Dialling down the sheen in your foundation is one way to create a cosy complexion, so try swapping in a delicate soft-matte formula like NARS Soft Matte foundation, YSL Beauty All Hours, Fenty Beauty Eaze Drop Blur + Tint Stick or L’Oreal Infallible 24H Matte Foundation.
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