The Chloé Show Was Full of Surprises

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The Chloé Show Was Full of Surprises


The word boho rarely comes without Chloé close behind it. Chemena Kamali’s vision for the luxury label has placed lace, sheer fabrics and wide-leg denim firmly at the forefront in recent seasons. But just when we thought the brand’s whimsical aesthetic was well and truly established, Chloé has surprised us with a new direction—and it’s bursting with nostalgia.

Enter: the 1980s. Complete with vibrant florals in every iteration—pink rose-printed mini dresses, purple smock tops and blue floral micro shorts aplenty—the opening looks could have been plucked straight from your grandmother’s photo album. Only a perm could have added more retro charm, and the styling shift has, unsurprisingly, caught the attention of every fashion devotee in Paris.

(Image credit: Future/Getty Images)

And yet, these floral frocks, tops and jackets weren’t solely about the print. “I wanted to explore what the idea of couture could mean in the Chloé context,” shares Kamali in the show notes. “So, I came back to something very personal for me—the instinctive gesture of draping to form, volume and movement,” she adds, lending each piece a striking shape without the typical rigid structural elements of boning or lining.

“For me this became about merging the grandeur of couture inspired techniques with the most ordinary of cotton poplins. Stripping back all but the essential simple, “poor” fabrics and giving them shape through draping,” Kamali continued. And the prints? A redrawing of florals from the archives of the 1950s and 1960s.

Bianca Lee Vasquez, Tish Weinstock, Elizabeth Jagger and Georgia May Jagger attend the Chloe show during Paris Fashion Week

Bianca Lee Vasquez, Tish Weinstock, Elizabeth Jagger and Georgia May Jagger attend the Chloé show

(Image credit: Future/Getty Images)

Post-florals came the business-casual looks: structured blazers, straight-leg trousers and statement leather belts that leaned away from classic corpcore. Proof, if ever we needed it, that Kamali is a subtle shapeshifter when it comes to evolving the brand’s signature style, which was the whole aim of this Spring/Summer 26 game. “I wanted to push the boundaries of what defines Chloé, expanding its language, taking it into new and unexplored territory and looking at why and how Gaby Aghion founded Chloé,” writes Kamali in the show notes.



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