Like your hairdresser or nail artist, we tend to stay loyal when we find a mascara we adore. My love for the L’Oréal Paris Volume Million Lashes Panorama Mascara has been unwavering for almost a decade, meaning I now feel naked without two coats. And, thanks to the return of the Amazon Prime Big Deal Days sale, it’s now 35% off.
Let’s rewind a few steps. Rather fortuitously, I’ve spent the last 12 years working in women’s magazines, which – despite being decidedly less glamorous than you might think (Miranda Priestly I am not) – does mean I’ve trialled hundreds of new beauty products. Yep, I’ve had access to some of the best-stocked beauty cupboards in the business.
From the high-street heroes like the Maybelline Sky High mascara that have stood the test of time to the luxury labels worth forking out on, I’ve met some decent – and a few exceptional – mascaras in my time. Tubing mascara, brown mascara and waterproof mascara included.
Despite the variety, I’ve often found that when a mascara delivers on one key requirement, it sacrifices another. It will provide high-impact volume, but clump your lashes together in a sticky mess. Or, it will help whisk your lashes to stratospheric heights, but end up flaking onto your cheeks after a couple of hours’ wear.
That was, until recently. I was so impressed by a drugstore launch because it genuinely didn’t skimp on any key qualities. The L’Oréal Paris Volume Million Lashes Panorama Mascara delivers long, fluttery lashes to the masses — hence why, at any given opportunity (AKA Amazon Prime Day), I restock my drawer with five at a time.
Cue a thorough review of, at least in my opinion, the best mascara on the market — and, arguably, one of the top Amazon Prime Day beauty deals for 2025.
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L’Oréal Paris Volume Million Lashes Panorama Mascara: The Verdict
The L’Oréal Paris Volume Million Lashes range has been around for years, but the new Panorama Mascara is definitely the brand’s best. Promising to make your eyes look 1.4 times bigger (though I’m not entirely sure how they measured this), the wand is thick and long with plenty of short bristles.
I find this type of wand – as opposed to the ones with thick bristles – really helps to separate your lashes to avoid clumping, and gets product onto every single lash, even the pesky corner ones. The result is perfectly fanned-out, fluttery and natural-looking.
As for the formula, it’s not too dry and not too wet. By that I mean: it’s not tacky enough that it weighs your lashes down, and not dry enough that it ends up flaking off later in the day. This means it’s perfectly buildable if you want something with a little more ‘oomph’.
In short, believe the hype. This mascara really is as good as half the internet says it is. But, before you part with your hard-earned money, I’ll let the before and after pictures speak for themselves. Just look at that length. Miss Bunny from Bambi could never.
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