What are the best brands for wireless bras?
Between us, we’ve got quite a few wireless bras from some of the best lingerie brands featuring heavily in our regular rotation. When it comes to personal favourites, Emma loves the SKIMS Scoop Neck bra from Kim Kardashian’s Fits Everybody range, as “it is so comfortable you’ll almost forget you are wearing a bra,” she raves. Lauren is particularly fond of Peachaus for its beautiful fabrics and shades. While Georgia’s go-to crop top-style wireless bra is from high street stalwart M&S. Plus, we have many more as close seconds.
Is it healthier to go braless?
As ever, we’re pro-you here at GLAMOUR, so there’s always a choice – but there are actually some expert-backed benefits to wearing a bra, namely the fact that going a long time without any support runs the risk of potentially stretching the Cooper’s ligaments in the breasts.
Bra expert Jill Kenton, who has fitted bras for the likes of Madonna and the late Princess Diana, told GLAMOUR: “Wearing no bra at all can cause breasts to sag if the tissue is left with no support.” Cosmetic surgeon Dr Dirk Kremer of Harley St. Aesthetics also agreed, telling us that “wearing a bra can help to stop premature sagging, as it means that the connective tissue within the breast isn’t stretched as much throughout the day.”
Now, when it comes to wired versus non-wired styles, it largely comes down to personal preference. As Pour Moi lingerie expert and marketing manager Marina Nicoli explains, “comfort is the biggest reason many people switch to wireless bras. Without wires, they feel softer, lighter and more flexible — ideal for lounging, busy days or sensitive skin”.
However, “for larger bust women, I would recommend choosing a wired bra over a wireless bra, as this will help to alleviate back strain, by providing that much needed and correct support to your bust, whilst enhancing your silhouette,” adds Zoe Price-Smith, Boux Avenue’s chief design and product officer. Gilly Ridley-Whittle, founder of Peachaus seconds this point. “While wireless bras can be suitable for everyone, they may not always be the right long-term solution for larger busts — without proper support, breast tissue can start to drop over time, which can lead to sagging or stretch marks,” she says.
So, while smaller chested ladies may be in good hands with wireless styles, those of us with larger boobs shouldn’t throw away our wired bras just yet.
How should a wireless bra fit?
After many years of bra fitting, Ridley-Whittle has a few top tips on how to get the perfect with for any bra. “You should be able to fit two fingers comfortably under the back band, the seams should sit flat against your skin, and there shouldn’t be any bulging or gaping,” she shares. Adding, “the same fitting principles apply as with a wired bra, it’s all about finding what supports you best”. If you need an extra helping hand, we have a helpful guide to the signs that show you are wearing an ill-fitting bra, and tips for getting the right fit.

