From stylish straight leg cuts and flattering flared styles to barrel silhouettes or wide leg designs, denim is the cornerstone of any wardrobe. The best pairs see you through every season and occasion – that’s the power of a good pair of jeans.
Ask any denim devotee and they’ll tell you that some of the most covetable pairs hail from the high street. With designer styles often having a significant price tag, you can achieve the same excellent quality and long-lasting design for no more than £50.
M&S has long been a go-to on the high street for essentials like underwear and workwear, but its fashion offering has gone from strength to strength in recent years. Thanks to womenswear direction from Maddy Evans, the stalwart is a defining figure in British fashion. Recent collaborations with the likes of Bella Freud and 16Arlington have only cemented its sartorial influence.
When it comes to denim, M&S rivals designer labels for on-trend silhouettes and top-quality fabrics – all at affordable prices. The retailer helped bring runway-inspired barrel leg cuts into the mainstream thanks to its sellout collaboration with Sienna Miller. Meanwhile, its high waisted straight leg jeans remain a bestseller because of their cross-generational appeal.
The retailer recognises the transitional power of a good pair of jeans. Going into spring, its denimwear is a key component of any wardrobe – be it a wide leg cut with a cropped cardigan, a barrel silhouette with a cinched-in blazer or a straight leg style paired with ballet flats and a white T-shirt.
While fashion trends can be fleeting, denim is undoubtedly timeless – this season, find your perfect wardrobe staple across M&S’s collections for men, women and children.
Denim that keeps up
When it comes to kids’ wear, M&S’s denim keeps up with their active lifestyle. Think baggy cuts that combine comfort with cool, matching waistcoats and trousers for young fashion lovers and denim shirts for a smart but laidback look. M&S has long been a favourite for well-crafted children’s clothing, with its new denim collection cementing it as a stylish choice for little ones.
Denim you can rely on
Beloved by fashion editors and modish men alike, M&S’s menswear collection is going from strength to strength – particularly when it comes to denim. This season, the timeless material comes in jacket, jean and shirt form – and all are easy-to-wear staples. Baggy cuts are dominating this spring (particularly when paired with a similarly oversized shirt), but straight leg and indigo-shade silhouettes offer a smarter alternative for work days. Blending contemporary fits with everyday wearability, lightweight fabrics and softer shades make M&S’s denim ideal for spring days. Thoughtful details – subtle fading, exposed stitching and stretchy material – assure the denim feels as good as it looks.
Denim to build your wardrobe around
M&S’s womenswear denim collection is all about those transitional staples that help you ease out of chilly winter weather and into warmer spring days. From flattering wide leg to barrel-cut jeans and classic straight leg styles, the collection is designed in a lighter colour palette with comfortable fabrics that make layering easy during our unpredictable British summertime. The hero denim pieces are the perfect match for knits, but equally stylish when paired with T-shirts throughout the summer months. Key items like denim midi dresses and jackets take the guesswork out of dressing each morning.
Demonstrating M&S’s commitment to easy-to-wear staples and timeless designs, its denim collection will carry you smoothly through the season’s changing conditions.