East-West handbags are this seasons sleekest and most sought-after bag trend

Another day, another handbag trend. Wait, before you think I’m complaining, I am most certainly not. As one of the hardest working accessories in our wardrobes I’m a firm believer everyone should have an arsenal of different handbags at their disposal which can be interchanged to suit a multitude of different outfits and occasions. And the latest style we need to add to our handbag rotation: an East-West bag.

If you’re unsure what exactly an East-West bag is, don’t worry, while the name may be new it’s a style you’ll undoubtedly have seen a lot of in recent months. Characterised by their elongated shape, East-West handbags extend in, you guessed it, the east and west directions from a slightly slimmer central handle. Don’t have your compass handy? Don’t worry. Remember last season’s rectangle bag trend, many of the most popular styles fall into the East-West trend too, or, you can think of these styles as a more refined take on the baguette or shoulder bag. The one thing to remember is shape it key: the more pronounced the oblong silhouette the better.

So, what’s so great about an East-West bag? Well, for one thing, it’s a style that can easily be worn with both effortless everyday looks and more glam evening outfits too. This is in part down to its sleek structured shape which lends a sense of polish to whatever you pair it with, while its compact size makes it easy to carry no matter what you have planned.