As a fashion editor I swear by Amazon to save £££ on denim. Here’s how…

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As a fashion editor I swear by Amazon to save £££ on denim. Here’s how…


Denim is one of the hardest working items in our wardrobe but, if you’re anything like me, you’ll likely find shopping for it equally as hard. From tricky sizing to harsh changing room lighting, updating my denim pieces always feels like a mammoth task, so anything that makes it just that little bit easier is always a big plus from me. 

So, when I noticed Amazon were stocking my favourite Levi’s jeans while placing my regular order of sellotape and washing up liquid (because I really am that lazy) my interest was piqued. After all, there’s no denying the convenience Amazon offers: next day delivery, the opportunity to try things on in front of my own mirror and in most cases free returns – that’s a no-brainer for any stressed shopper. Add to that the discounts on offer this Amazon Prime Day and you’ve got my new favourite denim shopping ritual.





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