Laneige saves my life every winter. ‘Cos if there’s one thing winter reliably delivers, it’s a sudden realisation that my skin is dry. Every year, without fail, the cold snap leaves my skin in desperate need of some serious hydration. Enter: the Laneige Icons To Go Set, a K-beauty quartet that has gone wildy viral on TikTok – and it’s now 30% off for Black Friday 2025.
Laneige, for the uninitiated, is one of K-beauty’s long-standing heavy hitters – the brand built on “water science” long before hyaluronic acid became everyone’s favourite buzzword. Its formulas focus on deep, lasting hydration (think barrier support, overnight repair, and that signature dewy finish Korean skincare does better than anyone) without ever tipping into greasiness. That’s the throughline in all of its best-sellers – and it’s exactly what you get in the Icons To Go Korean gift set.
Inside the kit are mini versions of Laneige greatest hits: the Water Bank Blue Hyaluronic Cream, a moisture-plumping staple; the Cream Skin Cerapeptide Toner & Moisturiser, beloved for delivering toner-light texture with moisturiser-level comfort; the cult Water Sleeping Mask that revives skin overnight; and, of course, the Lip Sleeping Mask – the TikTok-famous pot that’s been a permanent fixture on beauty editors’ desks for years.
The Cream Skin Toner-Moisturiser deserves special mention: it’s the one product that instantly calms my dry winter skin without asking for 10 steps of follow-up. The Water Bank Cream layers on top like a drink of water – genuinely – and plays nicely under makeup. The Water Sleeping Mask remains one of the few overnight treatments that doesn’t leave my face feeling sticky or suffocated, just glowy and revived by morning.
And the Lip Sleeping Mask? The K-beauty brand’s little pink tub is a bona fide TikTok holy grail with over 460 million views dedicated to the lip saviour, having sold out multiple times since it arrived in the U.K. a few years ago. So no surprise, when Glamour readers were asked to weigh in on their all-time favourite balms for this year’s Glamour Beauty Awards, this took home the crown.
It feels like a cheat code for soft, hydrated, K-beauty-level skin. And with Black Friday beauty deals slashing the price of the set, it suddenly becomes luxury skincare that doesn’t make you wince. This is the kind of set that slips easily into your routine without demanding a full overhaul, giving you just enough of each formula to see why they’ve earned their cult status. For travel, gifting, or those moments when your skin suddenly stages a winter meltdown and you need a reliable reset, it’s genuinely handy to have on standby. And sometimes, that’s exactly what a winter skincare routine needs: not a 10-step reinvention, just a few smart, hard-working staples that quickly get the job done.