Over the last few years, complicated beauty routines have been pared down. Whether you ditched heavy foundation for just a touch of concealer or traded your signature lipstick for a slick of balm, it’s all about choosing lighter, sheerer products that make you feel a little bit more yourself in seconds.
It’s why brands like Glossier and Trinny London — both known for their natural, super-speedy approach — are consistently popular among editors, influencers, and makeup lovers alike. But there’s another selfie-worthy makeup brand vying for our attention: Saie.
It’s why brands like Glossier and Trinny London — both known for their natural, super-speedy approach — are consistently popular among editors, influencers, and makeup lovers alike. But there’s another selfie-worthy makeup brand vying for our attention: Saie.